Accounts
Account tiers: Creator & Booster
Every Tutti account works on one of two tracks. Booster is where most accounts start — earning by amplifying campaign posts. Creator adds original-content submissions and brand visibility on top. This page explains what each tier means, how it's assigned, and how upgrades work.
The two tiers#
Tiers describe what your account does on Tutti — they are work tracks, not ranks. Your tier shows on your profile and on the welcome page right after review.
Booster
The distribution tier. Boosters earn by boosting campaign posts — quoting, replying, amplifying. Requires at least 500 followers plus account review. Most new accounts start here.
Creator
The content tier. Creators can submit original posts to campaigns and are visible to brands browsing for creators. Requires at least 2,000 followers plus a review of original-content ability. Creator includes everything Booster can do.
Accounts approved before tiers launched are Creators.
How tiers are assigned#
Tier assignment happens automatically during account review, from the whole account picture. You don't choose a tier when signing up.
Follower floors
Under 500 followers there's no match yet — you can re-check the moment you cross 500, with no waiting period. From 500 you're reviewed for Booster; from 2,000 you're considered for Creator.
A real, active account
Both tiers need the same foundation: a real account, a real audience, and recent activity. Accounts that don't clearly show this go to a human reviewer rather than being auto-declined.
Original-content ability
Creator additionally needs a track record of original posts — your own opinions and analysis, in a recognizable voice. An authentic account above 2,000 followers whose timeline is mostly reposts and replies joins as a Booster instead of being declined.
Upgrading to Creator#
Creator is an upgrade granted by our team — there is no application form, and nothing you need to file.
How it happens
We periodically re-review Booster accounts, looking at the overall shape of your recent timeline rather than any single post. Accounts showing Creator-level original content are upgraded directly — nothing for you to do. When your tier changes, the label next to your name on your profile updates on its own, and submitting original content to campaigns opens up with it.
What helps
Follower count alone doesn't trigger an upgrade — the whole account picture does. What carries the most weight in a re-review:
- Mostly original: your timeline is led by posts you wrote and quotes that add a point of view, not plain reposts, one-line replies, or check-in style engagement.
- Substance: first-hand experience, analysis, how-tos, opinions with a stance. No need for long threads — making one original point clearly in your own words is enough.
- A recognizable voice: a consistent topic area and way of writing, so a few posts in it's clearly you.
- Past 2,000 followers, grown for real: followers who came for the content, not from follow-for-follow or giveaways.
- Good delivery on campaigns you join: boosts done as briefed, a high draft approval rate, and no prohibited actions.
What doesn't help
Just crossing 2,000 followers doesn't trigger anything by itself. A burst of original posts for a few days followed by a return to pure reposting is visible in a re-review. DMs or emails asking for an upgrade don't speed it up — we don't take applications, we look at the account. Bought followers, engagement pods, and inflated interactions affect your account standing, not just your tier.
What to expect
There is no fixed schedule for upgrades. To check your current tier, look at the label next to your name on your profile. If you feel your account already fits the Creator picture and nothing has changed, the most effective move is to keep going — re-reviews weigh consistency, not one strong week.
FAQ#
Quick answers on tiers.
Where do I see my tier?
On your profile page, next to your name, and on the welcome page right after review.
Who do brands see?
Brands browsing for creators see Creator accounts. Booster accounts participate in campaigns and earn, but don't appear in brand-facing creator lists.
Can Boosters earn and invite?
Yes. Boosters earn boost rewards on campaigns, and after completing a settled campaign they can also invite others and earn referral rewards.